Google’s new search engine, Caffeine

August 12, 2009

Google Inc is working on a new test version of its search engine, which the company claims will be faster and more relevant than ever before. The company has dubbed the new search engine “caffeine”.

Look-wise, the new engine doesn’t appear different, but its developers hope that the technology they have used will noticeably index new content faster.

Google engineers are said to have invited web developers to test the new search engine, and give their feedback. Matt Cutts, a principal engineer at Google, and Sitaram Iyer, a staff software engineer, have posted an entry on the company’s webmaster central blog, appealing to developers to try the newly improved service and send them some feedback.

“For the last several months, a large team of Googlers has been working on a secret project: a next-generation architecture for Google’s web search. It’s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions,” the Telegraph quoted them as having written on the blog.

“The new infrastructure sits “under the hood” of Google’s search engine, which means that most users won’t notice a difference in search results. But web developers and power searchers might notice a few differences, so we’re opening up a web developer preview to collect feedback,” they said.

A Google spokesperson added: “”Google is always working on new technologies to improve the quality of our search services. We hope this new system will improve search in the areas of speed, accuracy, and comprehensiveness.”

Martin McNulty, director of search marketing specialist, Trafficbroker, who has tried the new version, said: “Google’s caffeine is undoubtedly faster, almost twice as fast at times. It’s like a Google GTi. Caffeine may be ‘under the hood’ but with this noticeable injection of speed it won’t remain under the radar for long. As for accuracy, it’s hard to say at this early stage but Google is clearly upping its game by including real-time results and more breaking news, as well as updates from the likes of Facebook and Twitter.”

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Bill Gates terms competition with Google as ‘Fun’

July 28, 2009

Mr. Bill Gates, co-founder of Microsoft Corporation, which recently introduced its own Search Engine Portal known as “Bing”, has described its competition with Google as “Fun Competition”.

Software giant Microsoft recently had launced its own Search Engine Portal “Bing”, to take on “Google”, but at the same time sort of complimented them describing “Google has done a great job”.

Microsoft has been trying for many years, with Windows Live Search, to make its presence felt on the search and to take on Google the world renowned leader of Search Engines.

When Mr. Bill Gates was quizzed on the future of search, he replied humorously that “The future of search is Bing….”

Speaking at the Nasscom event, Mr. Bill Gates said “In the next 1-3 years search should be dramatically better. Microsoft has hired some great people to do innovative work to make it more competitive.

“When you are a distant two, you have to try harder. Who knows we can make it better and faster than anybody else.”


What is the difference between Do-Follow and No-Follow blogs?

July 2, 2008

Many people have a doubt regarding this question about a do-follow and no-follow blog. Well in my past research i looked into this matter and got some interesting information about them.

Generally a new blogger will make as many blogs as possible as it genuinely helps in SERPs and attracts a reasonable amount of traffic towards the website or blog. But not each and every blogs are crawled by search engines.

There are 2 types of blogs. One having a “Do-Follow” in their tags and the other obviously as i have explained earlier a “No-Follow” in their pages.

The “Do-Follow” blogs generally are blogs that are crawled by search engines like Google, Yahoo, etc. The below theory will help you to understand it better.

In the early days of blogging, many unwanted spammers were abusing the commenting pages of these blogs with their yuck links, and indirectly trying to promote their sites. To combat such an issue, Google started implementing the “No-Follow” tags in its index. Furthermore, this “No-Follow” tag was soon grasped by WordPress.com (one of the most user-friendly free blogging website). The people at wordpress starting implementing the same strategy while running their scripts in their commenting page. Basically what it means is that the URL’s posted in the commenting pages are not considered by search engines like Google.com and also these urls are not approved by google in their page rank theory. The thinking behind this was this step would resist spammers from posting yucky commenting URLs on blogs.

Was it worth It ?? Well, as per the spamming (which was over 7000) on one of my blog is concerned, it reflects that this did not seem to work as my blog commenting page are “No-Followed”.

What was worth it is this Askimet SPAM plug-in in wordpress.

But unfortunately, the “no follow” tag did have one unforeen result. Genuine commentors that had placed legitimate comments on various blogs were also not permited from doing this because they were not receiving any “link juice” from their commenting, either.

There is known to be a movement from various blogging websites and also search engines to allow the “Do-Follow” tags only and restraining the “No-Follow” tags to encourage people to post comments on the blogs. In wordpress, there is a option to turn off the “No-Follow” tag by a given plugin.

By advertising and promoting your blog as a “Do-Follow” tagged blog, you will surely grab the attention of others posters to leave their comments on your blog.

So according to me, its well advised to promote your blog site on “Do-Follow” tagged blogs as it generally extracts more traffic and encourages others to leave comments on them.

Nitesh Pednekar
niteshseo86@gmail.com
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SEO Techniques/Tips that helped me and will help a newbie in future – Nitesh Pednekar

July 1, 2008

Through out my SEO research in my organisation, I was lucky to find new and upcoming solutions for ranking higher in search engines.

Around 2 years ago, I was the one in my organization, who found about a very creative and innovative idea of preparing blogs for boosting our website’s traffic. At first when i told my idea to my directors they were not too enthralled by me thinking. But (as i am a well respected professional in terms of my work done) they allowed me to got ahead with this attempt of making as many blogs as possible. The one blog i liked in terms of ranking SERP’s as well as design is WordPress. I started my blog http://bharatbook.wordpress.com and soon started getting more website traffic through it. As its a e-commerce website so in response we started getting a 1 enquiry about our products (online reports) regularly. Then many institutes as well as organizations started enquiring as well leading them into successful orders. Just a few months back, i decided to hand over my blog (http://bharatbook.wordpress.com) to my colleagues in our SEO department. Now i am extensively promoting the blog http://bharatbookbureau.wordpress.com and the same sort of response (enquiries turning into orders) has been achieved at a reasonably quick time.

Throughout these years, i have come to know that for any newbie blog creator starting with his personal or for that matter a professional blog, WordPress.com’s free blog is the best solution. Along with wordpress there are now a number of very easy and non-feasible free blogs that help in bringing extensive traffic and improve the oribinal websites value in a search engine market.

Below are a few blogs that were helpfull to me and might be needed by you :

Blogabond.com – A site dedicated to travel blogs with map integration and more.

BlogCheese.com – A video blogging website.

BusyThumbs.com – A blog site specifically for your text messages and camera phone

Blogetery.com – Offers multiple templates, anti-spam, free sub-domain and more.

BlogRox.com – Runs on WordPress and offers 50MB of free online space.

Blogsome.com – Based out of Ireland, this site uses the WordPress MU platform, large

Blog.com – Offers free blog hosting with unlimited bandwidth for their free package, more benefits for paid members.

Blog Ladder.com – All blog entries show up on the main ladder as well as inside your own blog.

Blogger.com – A great starting site to get a taste of blogging, very easy to use.

Blogr.com – Allows you to blog, host photos & videos, and podcasts.

BlogSpirit.com – It’s a european based blogging site, offering 30-day trial and subscription thereafter, but offers quite a bit of storage.

Blogster.com – It offers free image hosting in addition to free blogs.

BlogYx.com – It’s a blogging site with extra features such as chat boxes so you can interact with your readers.

Bloki.com – Lets you build a blog site and even open it up for collaboration.

Bravenet.com – Free blog hosting with RSS feeds and more.

ClearBlogs.com – Free blog hosting and offers templates, friends only posts, IP-Banning and more.

Edublogs.com – WordPress powered blogging for educators.

Etribes.com – Based in Europe, allows you to create all sorts of websites including a blog.

Freevlog – Designed for video blogging and completely free.

GreatestJournal.com – Based on the same software as LiveJournal, offers free voice posts, 1GB of photo hosting, and space for up to 2,000 user icons.

InsaneJournal.com – Another site based on the Danga software that runs LiveJournal, offers free and paid accounts, paid benefits are only enhancements.

JorunalFen.net – Runs on the Danga platform, very much directed towards various “fandoms” (i.e. Harry Potter, various Television shows) and is meant for users 18 and older.

LiveJournal.com – One of the most well known of the blogging hosts. Offers multiple account types such as ad-supported and paid. The center of a few controversies recently.

Multiply.com – Mixes blogging and social networking, with photo galleries and more.

Netcipia.com – Free blog and wiki for private or public display with 2GB of storage.

Open Diary.com – Offers unlimited storage and posts, low cost subscription rates for advanced features.

ShoutPost.com – This is fabulous platform for creating blogs with a focus on generating traffic.

SoulCast.com – Have something you want to talk about, but want to say it anonymously? This may be the blogging site for you.

Squarespace.com – Lets you build your blog with numerous themes, also allows you to add other site features.

Terapad.com – It offers blogs as well as features such as an integrated store and also permits ad-sense for revenue.

Tooum.com – This is a fully integrated blog and forum which allows for seamless discussion between the two.

Tumblr.com – This is a a blog platform with a focus on allowing media-rich posts.

Trippert.com – Create and share blogs of your travels.

Ufem.com – Blogging site specifically geared towards women. Offers multiple themes and plugins.

Vox.com – This is a part of the Six Apart family of blogging sites, very much geared towards the personal journal types of blogs.

Word Count Journal.com – A new blogging format that is also part challenge. Write one word on the first day, two words on the second day and so on, at the end of the year you’ll have written 66,795 words.

WordPress.com – Not only can you install WordPress on your own sites, you can use the same software on their site and save yourself all of the technical work.

Weebly.com – This is a that allows you to create a site and blog, free hosting and change designs on the fly.

Windows Live Spaces – This is a free blogging service with your MSN account, only drawback is readers have to have an account also (not adviced).

Xanco.com – Another moblogging site for you to share all your mobile communications with friends and family.

Xanga.com – This is a part social network, part blogging, all free.

Yahoo 360 – This is a part of your Yahoo account and features easy publishing.

Zoomshare.com – It offers free blogs hosting with around 250MB of free storage space.

I hope this above mentioned blogs list will be helpful to you.

Stay tuned for more helpful techniques and tips on Search Engine Optimization (SEO) and Marketing.